Industries

Consumer Packaged Goods

Food companies overhauled production to put more toilet paper, pasta sauce in stores

Lockdown 2.0: Food companies overhauled production to put more toilet paper, pasta sauce in stores

By: Richa Naidu, Victoria Waldersee, Siddharth Cavale
Source: Reuters
Date of Publication: November 13th, 2020
When rumors first began to circulate that the UK would go back into lockdown, Leanne Barnes despaired as bread and toilet roll flew off the shelves again at her local supermarket. But to her surprise, shelves were back to being fully stocked within a few days.
Clorox ad spend

Clorox boosts ad spending 30% amid surging demand for cleaning brands

By: Robert Williams
Source: Marketing Dive
Date of Publication: November 4th, 2020
Clorox increased spending on advertising by 30% to $179 million in the September quarter from a year earlier amid rising demand for cleaning supplies during the pandemic, according to a CNBC report.
P&G products

P&G sales surge amid pivot to digital, $100M investment in advertising

By: Chris Kelly
Source: Marketing Dive
Date of Publication: October 21st, 2020
Procter & Gamble's revenue rose 9% to $19.3 billion in Q1 2021, per its most recent quarterly earnings report.
Airborne transmission of coronavirus has made high-end air filtration systems more popular than ‘toilet paper in April’ as HVAC systems sell out

Airborne transmission of coronavirus has made high-end air filtration systems more popular than ‘toilet paper in April’ as HVAC systems sell out

By: Will Feuer
Source: CNBC
Date of Publication: October 15th, 2020
Evidence has been mounting for months that the coronavirus can spread by air, but effective and high-quality air filtration as well as proper ventilation can reduce the risk of spread. It’s no silver bullet, but as the weather turns colder and people spend more time indoors, it’s another layer of a multi-pronged defense against the virus. “Filters and ventilation all play a role here, but fundamentally, I think of them more as kind of taking the edge off the risk once you’ve already done everything right to reduce it,” Jeff Siegel, a civil engineer at the University of Toronto, said.
Keeping it clean: U.S. ethanol producers invest in sanitizer for long haul

Keeping it clean: U.S. ethanol producers invest in sanitizer for long haul

By: Stephanie Kelly
Source: Reuters
Date of Publication: October 8th, 2020
Fuel ethanol production nationwide has rebounded from the spring, hitting 923,000 barrels per day from 537,000 bpd in April, according to the Energy Information Administration. That was still 4% lower than the same time last year.
Secret provides direct assistance to support women affected by COVID-19

Secret provides direct assistance to support women affected by COVID-19

By: Tatiana Walk-Morris and Chris Kelly
Source: Marketing Dive
Date of Publication: October 6th, 2020
Secret on Monday kicked off its #RaiseItUp initiative, an effort aimed at supporting women's equality programs in partnership with YMCA USA, per a press release.
Covid Blunts Unilever’s Edge in Emerging Markets - WSJ.

Covid Blunts Unilever’s Edge in Emerging Markets

By: Saabira Chaudhuri
Source: The Wall Street Journal
Date of Publication: September 28th, 2020
Dove soap maker’s business in countries such as India, for years a competitive advantage, becomes more challenging.
Peloton revenue beats as pandemic boosts demand for fitness equipment

Peloton revenue beats as pandemic boosts demand for fitness equipment

Source: Reuters
Date of Publication: September 10th, 2020
Peloton Interactive Inc PTON.O beat analysts' estimates for quarterly revenue on Thursday as the exercise bike maker benefited from a surge in subscribers and demand for its fitness products during the coronavirus pandemic.
Coffee, donuts and Spic and Span: P&G finds new ways to plug products amid pandemic

Coffee, donuts and Spic and Span: P&G finds new ways to plug products amid pandemic

By: Richa Naidu, Hilary Russ
Source: Reuters
Date of Publication: September 2nd, 2020
Germ-conscious in the pandemic era but still craving a donut and coffee? Procter & Gamble, which has already teamed up with Dunkin’ Brands to promote the use of its cleaning products in restaurants, is looking for more partners — and it’s hoping for a payoff in the grocery store aisle.
Why are there still not enough paper towels?

Why Are There Still Not Enough Paper Towels?

By: Sharon Terlep, Annie Gasparro
Source: Wall Street Journal
Date of Publication: August 21st, 2020
Blame lean manufacturing. A decadeslong effort to eke out more profit by keeping inventory low left many manufacturers unprepared when Covid-19 struck. And production is unlikely to ramp up significantly any time soon.