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Sales

How These Bike Brands Capitalized on the Cycling Boom

These 3 Brands Adjusted Their Campaigns to Capitalize on the Bike Boom

By: Nicole Ortiz
Source: Adweek
Date of Publication: July 10th, 2020
Brompton, Specialized and Trek all saw massive spikes in sales due to Covid-19.
Krispy Kreme's CMO on why the brand rolled out a Walmart exclusive during the pandemic

Krispy Kreme's CMO on why the brand rolled out a Walmart exclusive during the pandemic

By: Chris Kelly
Source: Marketing Dive
Date of Publication: July 6th, 2020
Dave Skena detailed a national partnership and how the company's launch of delivery in February proved fortuitous.
U.S. consumer confidence rebounds in June, but rising COVID-19 infections a worry

U.S. consumer confidence rebounds in June, but rising COVID-19 infections a worry

Source: Reuters
Date of Publication: June 30th, 2020
U.S. consumer confidence grew more than expected in June, strengthening views that the economic downturn was likely over, though rising COVID-19 infections threatened to derail the budding recovery.
No windfall for consumers from shrinking car rental fleets

No windfall for consumers from shrinking car rental fleets

By: Ann Carrns
Source: Star Tribune
Date of Publication: June 27th, 2020
The coronavirus and the related drop-off in travel have pummeled the rental-car industry. That means car shoppers may find deals on used vehicles this summer as the rental companies trim their fleets — but not necessarily bargain-basement discounts.
Nike CEO John Donahoe tells employees that layoffs are coming_CNBC

Nike CEO John Donahoe tells employees that layoffs are coming

By: Jessica Golden
Source: CNBC
Date of Publication: June 26th, 2020
On the same day that Nike announced dismal earnings, CEO John Donahoe sent an email to employees warning them that layoffs are coming.
Coronavirus party cancellations force Costco to stop selling sheet cake_Fox Business

Coronavirus party cancellations force Costco to stop selling sheet cake

By: Jeanette Settembre
Source: Fox Business
Date of Publication: June 24th, 2020
Big-box retailer will sell its 10-inch round cakes instead.
Gucci hikes handbag prices to curb coronavirus hit, says analyst

Gucci hikes handbag prices to curb coronavirus hit, says analyst

Source: Reuters
Date of Publication: June 19th, 2020
Gucci has raised the price of handbags by up to 9%, joining rivals Louis Vuitton and Chanel in a bet their brands will still lure the wealthy, a Jefferies report said on Friday, as top luxury brands try to shake off the impact of the COVID-19 pandemic.
Mother's Day sales uptick doesn't cover coronavirus downturn, Washington D.C. florist says

Mother's Day sales uptick doesn't cover coronavirus downturn, Washington D.C. florist says

By: Makini Brice
Source: Reuters
Date of Publication: June 18th, 2020
Mother’s Day during the coronavirus pandemic meant an uptick in sales for Lee’s Flower and Card Shop in Washington, D.C.
McDonald’s U.S. Sales Bounce Back - WSJ

McDonald’s U.S. Sales Bounce Back

By: Heather Haddon
Source: The Wall Street Journal
Date of Publication: June 16th, 2020
Burger giant posted a 5% annual sales drop in May, much improved from previous month.
Gap’s sales fall 43% as retailer takes hit from coronavirus pandemic; shares dive

Gap’s sales fall 43% as retailer takes hit from coronavirus pandemic; shares dive

By: Lauren Thomas
Source: CNBC
Date of Publication: June 4th, 2020
Gap Inc.’s net sales fell to $2.11 billion from $3.71 billion a year ago, as it took a hit from the coronavirus pandemic.
The apparel retailer said its overall e-commerce sales were up 13% year over year during the quarter.