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How leaders’ reputations can either shine or decline during COVID-19_PR Daily

How leaders’ reputations can either shine or decline during COVID-19

By: William Comcowich
Source: Ragan's PR Daily
Date of Publication: June 3rd, 2020
Those who’ve responded to this crisis with empathy, generosity and genuine warmth have reaped profound reputational rewards.
Coca-Cola lays out its post-Covid plan as it promises to ‘emerge stronger’_Marketing Week

Coca-Cola lays out its post-Covid plan as it promises to ‘emerge stronger’

By: Molly Fleming
Source: Marketing Week
Date of Publication: May 29th, 2020
Coca-Cola is shifting focus away from M&A and small innovations, and prioritising ecommerce as it looks to seek out opportunities despite Covid-19.